Contagious : Review and Analysis of Berger's Book

• Date de parution : 16/09/2016
• Editeur : Business Book Summaries
• EAN : 9782511041666
• Série : (-)
• Support : Papier

• Nombre de pages : 44
• Collection : (-)
• Genre : Anglais
• Thème : Anglais (divers)
• Prix littéraire(s) : (-)

The must-read summary of Jonah Berger's book: "Contagious: Why Things Catch On".

This complete summary of the ideas from Jonah Berger's book "Contagious: Why Things Catch On" reveals the six key principles that make a product or an idea contagious. As well as sharing stories of real-life... Voir plus

The must-read summary of Jonah Berger's book: "Contagious: Why Things Catch On".

This complete summary of the ideas from Jonah Berger's book "Contagious: Why Things Catch On" reveals the six key principles that make a product or an idea contagious. As well as sharing stories of real-life companies from his extensive research, the author provides a set of specialised techniques that you can use to spread information and get your message across to as many people as possible.

Added-value of this summary:
- Save time
- Understand the essential techniques
- Expand your communication skills

To learn more, read "Contagious: Why Things Catch On" and find out how you can make your information as contagious as possible!