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Understanding cross-cultural management

Couverture du livre « Understanding cross-cultural management » de Marie-Joelle Browaeys et Roger Price aux éditions Pearson
  • Date de parution :
  • Editeur : Pearson
  • EAN : 9780273703365
  • Série : (-)
  • Support : Papier
Résumé:

A brand new text in cross-cultural management which presents the key themes and issues in managing people and organisations across national and cultural boundaries.

The book offers a selective but broad view of current thinking on culture linked to management, organisation and communication.... Voir plus

A brand new text in cross-cultural management which presents the key themes and issues in managing people and organisations across national and cultural boundaries.

The book offers a selective but broad view of current thinking on culture linked to management, organisation and communication. It also encourages the reader to apply theories and ideas to practice - and to relate them to their own experience - through various examples and mini-cases from the business world, and a range of practical activities.

The book has been written for undergraduate and postgraduate students studying cross-cultural and international management as part of specialist international business programmes, or generic business-related qualifications.

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