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THE CONFIDENCE MAP - CHARTING A PATH FROM CHAOS TO CLARITY

Couverture du livre « THE CONFIDENCE MAP - CHARTING A PATH FROM CHAOS TO CLARITY » de Peter Atwater aux éditions Portfolio
  • Date de parution :
  • Editeur : Portfolio
  • EAN : 9780593539552
  • Série : (-)
  • Support : Papier
Résumé:

A new framework for understanding and improving the choices we make.

What do feelings of certainty and control have to do with our decision-making? According to Peter Atwater, the answer is simple: everything. And once we understand how they drive what we do, we can predict trends and... Voir plus

A new framework for understanding and improving the choices we make.

What do feelings of certainty and control have to do with our decision-making? According to Peter Atwater, the answer is simple: everything. And once we understand how they drive what we do, we can predict trends and generate better outcomes, whether were investing in technology stocks, designing menu items for a fast-food franchise, or running an emergency room.

In Spanning financial, economic, political, and social trends,

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