Sales Handle:
HEART TALK by Cleo Wade meets HOW TO DO THE WORK by Nicole LePera in this practical and empowering guide to self-healing from a beloved wellness author and teacher.
Key Selling Points:
AUTHOR PLATFORM: Elle is a star in the wellness world. She has a huge social following (1 million followers on Instagram), a large influencer network, and her work has been featured by the New York Times, NPR, Good Morning America, ABC News, Essence, The Cut, MindBodyGreen, and Forbes, among many others. She is beloved and admired by many, and for good reason: Her writing and teachings are powerful, inspiring, soulful, and comforting.
STRONG CATEGORY: As we''ve seen from the success of books like GIRL, WASH YOUR FACE, HOW TO DO THE WORK, HEART TALK, and AFTER THE RAIN, people are eager for resources that share empowering practices for self-healing. This eye-catching hardcover with beautiful production treatments, dynamic typography, and illustrated portraits of luminous women, stands out in this category as a beautiful gift or uplifting self-purchase.
VALUABLE PERSPECTIVES: HOW WE HEAL centers BIPOC experiences, a rarity in the wellness category. Not only is Elle an invaluable voice in this space, but the stories from well-known contributors in a range of fields-Morgan Harper Nichols, Megan Rapinoe, Cleo Wade-offer diverse perspectives on healing, broadening the book''s appeal.
ON TREND: This book combines several trends in the personal growth genre, including self-healing, mindfulness, inner child work, and boundary setting. In this book, Elle elegantly weaves these themes together, presenting easy-to-follow practices that have changed her life and the lives of the people she coaches. Her 5-part framework for healing will appeal to anyone who wants a clear process, while the compelling personal stories illuminate a variety of essential self-care techniques.
CONSUMERS:
- Fans of Alexandra Elle and people who bought her first book, AFTER THE RAIN - Self-care enthusiasts - BIPOC women looking for books that center BIPOC experiences in a category dominated by white voices - Poets and writers - Anyone suffering from stress or burnout - Fans of the Holistic Psychologist, Rupi Kaur, Layla Saad, Rachel Cargle, or the Nap Ministry
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